Thursday, December 7, 2023

Latest Posts

One Week Left To Enter The 11th Savanna Comics’ Choice Comedy Awards

This is the last call for stand-up comedians, comedic content creators and ad agencies to enter The 11th Savanna Comics’ Choice Comedy Awards. It’s...

Rema And Two Other Acts Pull Out Of Hey Neighbour Festival

With just one week to go until the inaugural Hey Neighbour festival, organisers have announced that, unfortunately, headliner Rema, known for his Selena Gomez-assisted...

Penquin Marks a Year of Growth, Creativity, and Innovation in 2023

Penquin, one of South Africa’s leading advertising agencies, celebrates a remarkable year in 2023 marked by agile creativity, substantial growth, and an unwavering commitment...

Taylor Swift is Apple Music’s Artist of the Year for 2023

It’s that time of the year again! Apple Music subscribers can discover, listen to and share their top songs, artists, albums, genres, and more...

Exciting News! Mr Beast’s Feastables Are Now Available In SA

This week, Massmart’s Game and Makro will become the first retailers in South Africa to stock and sell the incredibly popular Feastables Chocolate Bars – created by the world’s most successful Youtuber, “MrBeast”.

Racking up over $10 million in sales in the first few months of their launch, the 5-ingredient chocolate bars are taking the world by storm. Katherine Madley, Massmart’s Vice President of Marketing, says that the retailers are excited to launch Feastables to the South African market. “The future of retail is about innovation and ensuring you are keeping up with trends and demand.

Since Feastables are hugely popular overseas, we saw the opportunity to be the first to launch them in the local market and expect that our younger customers will be excited about the launch.” Madley notes that this is another important step toward future-forward retail from Massmart, who were also the first to launch locally designed user-generated content through the Game GAME on Roblox this year

James Stephen Donaldson, known professionally as MrBeast, is an American YouTuber, credited with pioneering a genre of YouTube videos that centers on expensive stunts and challenges. His tens of millions of followers also enjoy gaming and philanthropy content on his other channels. This month it was confirmed that the Feastables logo will be added to the Charlotta Hornet’s NBA jerseys – further proof of the massive reach this product has with audiences across the globe.

The retailer plans to integrate the Feastables launch into its Game GAME on Roblox in an exciting way once the product has launched in stores. The game has thus far amassed over 150K plays and is expected to keep growing through innovative additions such as this.

As of 20 October, all Game and Makro stores will stock four variants of the chocolate bars – Milk Chocolate, Deez Nuts (milk chocolate with peanut butter), Crunch (milk chocolate with puffed rice) and Original Chocolate – and have priced them competitively at R49.95 per bar.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Latest Posts

One Week Left To Enter The 11th Savanna Comics’ Choice Comedy Awards

This is the last call for stand-up comedians, comedic content creators and ad agencies to enter The 11th Savanna Comics’ Choice Comedy Awards. It’s...

Rema And Two Other Acts Pull Out Of Hey Neighbour Festival

With just one week to go until the inaugural Hey Neighbour festival, organisers have announced that, unfortunately, headliner Rema, known for his Selena Gomez-assisted...

Penquin Marks a Year of Growth, Creativity, and Innovation in 2023

Penquin, one of South Africa’s leading advertising agencies, celebrates a remarkable year in 2023 marked by agile creativity, substantial growth, and an unwavering commitment...

Taylor Swift is Apple Music’s Artist of the Year for 2023

It’s that time of the year again! Apple Music subscribers can discover, listen to and share their top songs, artists, albums, genres, and more...

Don't Miss

Kamo Mphela’s ‘Dalie’ Is Taking Mzansi By Storm

Amapiano's reigning Dance Queen, Kamo Mphela, is making waves once again with her new single 'Dalie'. Teaming up with acclaimed artists Tyler ICU, Khalil...

M-Net Unveils The Cast For Its New Series ‘Summertide’

M-Net has announced an ensemble line-up of local talent for its Sunday night family drama series, Summertide — set to air late January 2024. This first of...

Ms. Cosmo’s Debut Gqom Single ‘Woza La’ Is A Star-Studded Extravaganza

Ms. Cosmo, whose real name is Nonqaba Rwaxa, is making a triumphant return to the music scene. Recognized as a formidable presence in the...

Popular Australian Toy Brand Jellystone Designs Arrives In South Africa

Jellystone Designs, the pioneering award-winning Australian brand known for creating functional, safe, and entertaining silicone teethers, toys, and kids' chew pendants, is now making...

Maroon 5, Keane, Meduza and Ava Max To Headline Exciting New Music Festival

You've been asking Big Concerts to bring out more international acts - and they're responding in a big way! The music promoter has announced...